October 9th, 2013 | Published in Branding, Uncategorized
“The soul,” said Aristotle, “never thinks without a picture.” What’s more, we process images 30 to 60 times faster than words. How could you make better use of visuals inside …
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August 21st, 2012 | Published in Branding, Reputation
Most people are hired or promoted largely because of who they used to be. There’s a tendency to look back at past experience and accomplishments and then attempt to project …
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Business schools teach case studies. Hollywood blockbusters are inspired by true events.
Exceptional leaders are students of history. Decision-making comes with the territory.