Forty years ago this month, sweet little old Clara Peller became a worldwide cultural icon when, in a TV commercial for Wendy’s, she received a hamburger that was mostly bun and very little meat.
“Where’s the beef?” she wanted to know.
Her signature line quickly became short-hand for questioning the substance of an idea, event or product and was often repeated in TV shows, films and more than a few political debates.
As you start 2014 with a hearty appetite for juicy results, make sure that your team is delivering more meat and less bun.
To dive even deeper into the topic of accountability, I invite you to purchase a copy of my bestselling book, “Accountability: The Key to Driving a High-Performance Culture.”
Business schools teach case studies. Hollywood blockbusters are inspired by true events.
Exceptional leaders are students of history. Decision-making comes with the territory.